Latest News

The Inaugural “Japan Travel Week” Appealed Japan to the World

“Kyoto” Proved to Be the Most Frequently Searched Keyword in 2014 Among the Tourist Attractions in Japan

E-Commerce Market for Accommodation/Travel Industry Expand Over 20% to 1.8 Trillion Yen- FY2013 E-Commerce Market Survey by the Ministry of Economy, Trade and Industry

The Number of Foreign Visitors to Japan in August 2014- 1.11 Million, the Korean Market Grew for 2 month in a Row

The Number of Japanese Departures in August 2014- 1.79 Million, 2.8% Decrease

Social Media Users- 29% Regretted Spending Too Much Time, 23% Felt Stress

77% of the Leisure Oriented Travelers “Would Not Make Reservations at Hotels without Reviews,” While 59% of the Business Travelers Are “Not Concerned About Reviews”- Agoda.com Survey

More Smartphone Users Access to the Japanese Travel Reservation Service Sites, but the PC Users Spend More Time- Analysis by Nielsen

The Number of Foreign Visitors to Japan in July 2014- 1.27 Million, the Highest Monthly Figure to Date

The Number of Japanese Departures in July 2014- 1.414 Million, 2.8% Decrease

Social Media Utilized by Japanese Enterprises- Facebook 76%, LINE 34%, Google 32%

Hawaii Accounted for More than 60% of the Overseas Wedding Location and Expense Spent Averaged 1.85 Million Yen

The Hong Kong Tourism Board Started to Distribute “Hong Kong MICE Guide 2014/2015”

Customer Attraction Rankings for Major Leisure Facilities in Japan- Tokyo Disneyland, USJ and Huis Ten Bosch Outstandingly Strong

Users of 3 Japanese LCCs Increased by 4 Points to Become 15%- Japan Tourism Marketing Co.

Websites Visited by Japanese Travelers: Rakuten Travel Tops the Industry While HIS Attracts Prospect Overseas Travelers

The Number of Foreign Visitors to Japan: 1,057 Thousand for June 2014, 6,260 Thousand for January to June 2014

The Number of Japanese Departures in June 2014 Was 1,296 Thousand, 0.3% Decrease

Information Needed the Most by Foreign Visitors in Japan- “Free Wi-Fi” (47.0%) and “Transport” (45.0%)

“Communications Usage Trend Survey in 2013” by MIC Indicates Users’ Rapid Shift to Smartphones

Forecast for the Growing Smart Device Market in Japan

Summer Vacation 2014: 74% Increase for China, 46% Increase for Taiwan

Rakuten Travel Reservation Status for the Summer 2014

Travel Related Sites Rank High in Web Brand Survey- Spring/Summer 2014

28% of Women in the Twenties “Post Messages on SNS During a Trip”

Over 30% Corporations Have Reduced Expenses for Business Trips in the Past 3 Years

A Record High 1.097 million Foreign Visitors to Japan in May 2014, the Total Visitors for This Year Has Already Exceeded 5 million

Number of Japanese Departures Increased 0.9% to Become 1.276 Million in May 2014

Tourism Related Balance of Payments Achieved a Surplus for the First Time in 44 Years and It May Remain in a Surplus for the Calendar Year 2015

“White Paper on Tourism in Japan, 2014” Released: Emphasis on Inbound Travel Which Achieved 10 Million Visitors and 2020 Tokyo Olympic Games- Japan Tourism Agency

JATA Tourism EXPO Japan, from 2014 expanding its scale

The Travel and Tourism Related Consumption Trend Survey, Both Expenditure and the Number of Tourists Mark Double Digit Growth- Domestic Travel Continues to be Active

For Major Travel Agents, Outbound Travels Decreased and Domestic Travels Increased for 7 Consecutive Months- August 2013

Lodging Travel Survey, the Number of Foreign Lodgers Increased Greatly, with Taiwan at the Top- 2nd Quarter (April to June) of 2013

Economic Stimulating Effect of the Tokyo Olympic Will Be 7 to 12 Trillion Yen, Similar Scale to London - Japan Research Institute Analysis

Vanilla Air to Start Partnership with 3 Travel Agents, to Pursue over 85% on Time Departures Rate - Specific Measures Revealed

Overseas Travel DI Improved, Asia and Honeymoon Expected to be Strong During Autumn

Japan Tourism Agency Requests 11,440 Million Yen with 19% Increase for 2014 Budget, Intensity on Southeast Asia Market and Creating Tourism Businesses

Penetration Rate of Smartphones in Japan Reach 28.2%, 4,000,000million Yen Circulated- Surveyed by Nikkei BP Consulting, Inc.

Japan Tourism Agency to Host “JAPANESE RESTAURANT WEEK” with Gurunavi to Promote Visitors to Japan

“Consumption Trend Survey for Foreigners Visiting Japan,” smartphone use during the stay sharply increased, became the leading means for acquiring travel information

60% “Don’t Feel Difference” LCCs Compared with Full-Service Carriers- Domestic LCC Survey (2)

High Market Penetration in Kansai and to the Younger Age Groups, also Resulted in More Travel Opportunities- Domestic LCC Survey (1)

Occupancy Result During “Obon” Period Strong, Peach Aviation Marked Over 90% Occupancy for both Domestic and International Flights – 3 Japanese LCCs

The number of international visitors to Japan reaches record high of 1,000,000 –July 2013

Aviation Business Performance in FY 2012; Domestic Tourists Increase by 10 Percent due to New LCC Services

“Japanese Overseas Travel Trends Symposium”- Uncertain Outlook for the Overseas Travel Market, No Clear Signs of Recovery

Summer Vacation; 40 Percent of Travel Reservations Made On-line – Ponta Research

SNS for the New Working Adults, News for the Bubble Economy Generation- Usage of Smartphones (2)

Information Browsing in the Store Front is a Key to Shopping, 40% have Experienced Shopping Using Smartphones- Usage of Smartphones (1)