Japan Domestic Travel

96% of Workcation experiences in Okinawa say they want to come back again, but the biggest issue is cost

96% of Workcation experiences in Okinawa say they want to come back again, but the biggest issue is cost

95.6% of Workcation experiences in Okinawa answered that they want to come back again for Workcation. Regarding hurdles for Workcation, the most answers were found in ‘cost.'
ANA, JAL and railway companies develop a joint tourism campaign ‘Welcome Back Tokyo’

ANA, JAL and railway companies develop a joint tourism campaign ‘Welcome Back Tokyo’

ANA, JAL, JR Tokai, JR East and Tokyo Metro is developing a joint tourism campaign ‘Welcome Back Tokyo,' offering gift opportunities on Instagram and Twitter.
Domestic tourism campaign of Japan will be extended nationwide in early July, subsidizing more financial supports

Domestic tourism campaign of Japan will be extended nationwide in early July, subsidizing more financial supports

Domestic tourism campaign will be extended from within the six designated regional blocks currently to the whole nation in early July 2022, financially supporting up to 8,000 JPY a night for travels using public transportation and up to 5,000 JPY a night for other travels.
Japanese guest nights recovered to a 16% reduction in March 2022 compared to March 2019

Japanese guest nights recovered to a 16% reduction in March 2022 compared to March 2019

The total number of Japanese guest nights in April 2022 (provisionally) was up 49.8% year on year to 33.3 million, and the occupancy rate was 43.2% overall, 21.8 lower points than 2019.
The best ‘must-go-flower park’ in Japan is ‘Ashikaga Flower Park’ with gorgeous spring wisteria in Tochigi Prefecture

The best ‘must-go-flower park’ in Japan is ‘Ashikaga Flower Park’ with gorgeous spring wisteria in Tochigi Prefecture

Travel magazine ‘Jalan' survey finds that the best ‘must-go-flower park’ in Japan is ‘Ashikaga Flower Park’ in Tochigi Prefecture, a well-known park for spring wisteria.
Okinawa expects to restore incoming tourists well even after the Golden Week holiday period

Okinawa expects to restore incoming tourists well even after the Golden Week holiday period

Okinawa Convention and Visitors Bureau (OCVB) announced its forecast to increase incoming tourists for the first three months of FY2022 (April to June 2022) by 113.7% year on year to 1,187,000.
ANA Group and partners launch a concierge brand for luxury travelers to create unique and rich experiences

ANA Group and partners launch a concierge brand for luxury travelers to create unique and rich experiences

ANA X and ANA Business Jet, ANA Group companies, have joined ‘Travel concierge services for luxury travelers’ program to launch ‘nfinity,’ a travel concierge brand, which is engaged in development of unique and rich experiences.
The Tokyo Chamber of Commerce and Industry requests government's initiatives for tourism recovery, including effective operation of Go To Travel

The Tokyo Chamber of Commerce and Industry requests government's initiatives for tourism recovery, including effective operation of Go To Travel

The Tokyo Chamber of Commerce and Industry (TCCI) Tourism Committee compiled requests for tourism recovery in Japan, including effective operation of ‘Go To Travel’ and extension of the program.
Yokohama launches a tourism support campaign for travelers from Kanto area except Tokyo

Yokohama launches a tourism support campaign for travelers from Kanto area except Tokyo

Yokohama City started ‘Find Your YOKOHAMA Campaign’ as a tourism recovery support program to discount travel attractions for travelers from neighboring prefectures except Tokyo.
Japanese guest nights in Japan were down 32% in February 2022 compared to two years ago

Japanese guest nights in Japan were down 32% in February 2022 compared to two years ago

the total number of Japanese guest nights in February 2022 was up 34.4% year on year to 23.4 million, and the occupancy rate was 34.5% overall, 27.4 lower points than 2019.
Japanese domestic travelers are expected to increase by 68% to 16 million during this Golden Week period, JTB forecasts

Japanese domestic travelers are expected to increase by 68% to 16 million during this Golden Week period, JTB forecasts

JTB has forecasted that Japanese domestic travelers are expected to increase by 68.4% year on year to 16 million during this coming Golden Week period (April 25 to May 5). Total spending is estimated at 552 billion JPY. Younger generation especially intends to travel.
Japanese younger travelers spend more money for a day trip - research by Recruit Co.

Japanese younger travelers spend more money for a day trip - research by Recruit Co.

According to a survey by Jalan Research Center of Recruit, 24.4% of all respondents performed day trips in the past year from September 2020 to August 2021. The ratio of 20s males particularly was as high as 41%.
JTB forecasts a 97% increase in domestic travelers in 2022, despite a concern about lower demand due to rise in prices

JTB forecasts a 97% increase in domestic travelers in 2022, despite a concern about lower demand due to rise in prices

JTB has forecasted that the number of domestic travelers in Japan will increase by 97% year on year to 260 million in 2022, but recent rise in prices may discourage people to travel.
JAL flight subscription service may create new demands, as the survey finds 75% traveled to unexpected destinations

JAL flight subscription service may create new demands, as the survey finds 75% traveled to unexpected destinations

JAL flight subscription service ‘A New Style of Travel' with accommodation subscription service ‘HafH' was used by 37 years old on average, and the majority was office worker with a share of 68%. 75% traveled to unexpected destinations.
Japanese government will expand subsidies for domestic travel to a regional block on April 1 before nationwide Go To Travel

Japanese government will expand subsidies for domestic travel to a regional block on April 1 before nationwide Go To Travel

Japanese Prime Minister Fumio Kishida announced at a news conference on March 16 that the government will expand subsidies for domestic travel from within prefecture to a regional block on April 1 before nationwide ‘Go To Travel’ campaign is restarted.
Japanese guest nights in Japan were down 35% in 2021 compared to 2019

Japanese guest nights in Japan were down 35% in 2021 compared to 2019

The total number of Japanese guest nights in the calendar year of 2021 was down 0.2% year on year to 310.8 million, which were 35.3% fewer guests nights than 2019. The occupancy rate was 34.5% overall, 28.2 lower points than 2019.
Airbnb signs a Workcation agreement with Okinawa to help create relationship travelers and local experiences

Airbnb signs a Workcation agreement with Okinawa to help create relationship travelers and local experiences

Airbnb Japan signed a Workcation agreement with Cabinet Office Okinawa General Bureau to create connections between guests and hosts and local communities in Okinawa to increase relationship and co-education travelers.
ANA launches a subscription trial for ‘living in a luxury hotel for a short period,’ offering 42 hotels in Japan

ANA launches a subscription trial for ‘living in a luxury hotel for a short period,’ offering 42 hotels in Japan

ANA X, a ANA Group company, has started a trial for multi-habitation subscription service, which offers ‘living in a luxury hotel for a short period’ on a monthly or weekly base. 42 luxury hotels nationwide are available for the service.
Car-centered travel seems to discourage young generation to visit Okinawa, as 30% of Japanese GenZ hesitate to use rent-a-car

Car-centered travel seems to discourage young generation to visit Okinawa, as 30% of Japanese GenZ hesitate to use rent-a-car

Car-centered travel in Okinawa may discourage Generation Z and Millennium Generation to choose Okinawa as a leisure destination, as The Okinawa Development Finance Corporation survey shows 37.7% of them say ‘they do not hesitate to use rent-a-car.'
Japan Tourism Agency launches ‘Second Hometown Project’ to exploit regular travelers to a particular region

Japan Tourism Agency launches ‘Second Hometown Project’ to exploit regular travelers to a particular region

Japan Tourism Agency (JTA) has launched ‘Second Hometown Project’ to exploit regular travelers to a particular countryside region, subsidizing up to 20 million JPY a project for local governments, DMOs or private business providers.