Japan Domestic Travel
A tour to stay in a mountain cabin at the 5th station of Mt. Fuji in the winter is available at 79,200 JPY a person
Sato-koya, a mountain cabin located in the 5th station of Mt.Fuji, will begin providing a tour to stay in the winter. The price is 79,200 JPY a night a person, including a variety of activities and a guide tour.
Hoshino Resorts, a Japan’s hotel chain, offers a digital detox plan for young guests, sealing a smartphone in a box
Hoshino Resorts, a Japan’s hotel chain, has started selling an unique stay plan without a smartphone, named ‘No Smartphone Stay.’ In checking in, smartphone is sealed in the box.
Guest nights in Japan by both Japanese and foreigners finally exceeded the pre-pandemic level in September 2023
Guest nights by Japanese travelers and foreigner travelers in September 2023 were respectively up 0.6% to 40.7 million and up 15.4% to 9.5 million compared to the same month of 2019.
Tourism Expo Japan 2023 was held in Osaka to appeal tourism in Japan to the world toward EXPO 2025 Osaka Kansai
Four-days ‘Tourism Expo Japan 2023 Osaka/Kansai’ was held with a theme of ‘OPEN THE DOOR TO THE FUTURE,’ from October 26 to 29 2023 to showcase the future of diversified tourism industries in Japan after the pandemic.
Tourism DX on an app for rent-a-bicycle users is tested in Shimanami area, a popular destination in Japan for cyclists
Shimanami Japan, a local DMO, has started tourism DX demonstration on its app for rent-a-bicycle users in Shimanami area in order to increase local spending by them.
A leading Japanese cruise operator unveils a new luxury ship, targeting not only regular senior travelers but also new customers
MOL Cruises announced that the Japanese cruise operator will begin operating a new cruise ship ‘MITSUI OCEAN FUJI’ in December 2024, expecting to attract senior working people or couples in Japan and even inbound travelers as new customers.
Okinawa forecasts that tourists will reduce 20% to 8.22 million in 2023 compared to 2019, as domestic tourists recover to the pre-pandemic level
Okinawa Convention & Visitors Bureau (OCVB) has forecasted that the number of tourists to Okinawa will increase by 44.3% year on year to 8.22 million in 2023. International arrivals in Okinawa are expected to reduce 65.5% to 1.02 million compared to 2019.
Experience booking platform ‘Klook’ starts selling a package of accommodation and local activities in Japan particularly for young generations
Local experience booking platform ‘Klook’ has started offering ‘Stay +,’ a package combing accommodation booking with in-destination products such as such as airport railway tickets or theme-park admission tickets.
A new medical tourism is launched in Hakuba, Nagano Prefecture Japan, in cooperation between accommodations and a local clinic
A medical tourism by collaboration by a ski resort, accommodations and a local clinic was launched in Hakuba Iwatake area in Nagano Prefecture for travelers who are concerned about their own healths.
Ministry of Tourism Japan expands a partnership with ‘Pokémon GO’ to help travelers rediscover local historic architectures
Ministry of Land, Infrastructure, Transport and Tourism has started a partnership with ‘Pokémon GO’ in three cities to help users rediscover historic architectures in local areas.
Royal Road Ginza, a JTB luxury travel retailer, ties up with Rikkyo University Wellness Research Institute to work together for creation of new wellness travel products. The first product focuses on ‘well-sleep’ and ‘onsen’ in Kamakura and Tsukiji.
The hotel occupancy rate in Kyoto City was 76.5% in June 2023 with more than half of international guests
the occupancy rate of 111 hotels in Kyoto City in June 2023 was down 4.3 points over May 2023 or up 22.2 points over June 2022 to 76.5%. The ratio of international guests was 51.2% of the total.
TOYOTA offers a new telework style ‘Ele-Work’ using an electric car, partnering a subscription-based multi-living places solution provider
TOYOTA Motor has started a campaign to experience ‘Ele-Work,’ a new telework style, together with ADDress, a subscription-based multi-place living solution provider.
JAL creates an experience-typed Workcation program in Hokkaido for corporations, including farm working or planting trees
JAL, Nokyo Tourist and Loyalty Marketing will jointly plan and sell pilot tours of an experience-typed Workcation program, including farm working or planting tree, for corporations in Bihoro Town, Hokkaido.
Japanese Agriculture Ministry launches ‘Farm Stay Promotion Plan’ with a goal of 7 million guest nights in 2025
Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF) launched ‘Farm Stay Promotion Plan’ with a goal of 7 million guest nights by 2025.
The most-satisfied prefecture for tourism among Japanese travelers is Oita, and No.1 is Okinawa in hospitality and Ishikawa in local foods
Jalan Research Center survey finds that the most-satisfied prefecture for tourism was Oita, higher than 10th last year. Ishikawa is the most-satisfied prefecture for local foods, and Okinawa in local hospitality.
Inbound guest nights in Japan recovered to a 8% decrease over 2019, while growth of Japanese guest nights was slower
the total number of guest nights in May 2023 (provisionally) was up 36.2% year on year to 50.1 million. International guest nights recovered to a 7.8% reduction to 9 million compared to May 2019.
Tourism EXPO Japan 2023 with a theme of ‘Future’ will be held in Osaka for the first time in the past four years
‘Tourism EXPO Japan 2023 Osaka Kansai’ will be held in Intex Osaka for four days from October 26 to 29. A main event theme is ‘Travel festival to meet the future,’ showcasing the future vision of the diversified tourism industry.
Airbnb Japan lists an unique local experience staying in a traditional architecture house in the World Heritage village of Toyama Prefecture
Airbnb Japan has listed a traditional architecture house called ‘Gassho Zukuri’ in the World Heritage village Gokayama in Toyama Prefecture as one of the efforts to increase a filter of ‘historical homes.’
International guest nights remarkably recovered in April 2023, while Japanese guest nights reduced compared to 2019
The total number of guest nights in April 2023 (provisionally) was up 41.6% year on year to 47.8 million. International guest nights recovered to a 8% reduction to 10.4 million compared to April 2019.