Japanese Travelers

The travel willingness rate reaches the highest 67% in Japan and is higher in the spring except a Golden Week period

The travel willingness rate reaches the highest 67% in Japan and is higher in the spring except a Golden Week period

The latest Jalan Research Center’s survey finds that the travel willingness rate as of November 2021 reached 67.7%, the highest rate since the survey began in March 2020. ‘Waiting and seeing the next travel,’ however, accounted for 46%.
Japanese people in favor of restarting Go To Travel account for 54%, while 36% say they are traveling even without it

Japanese people in favor of restarting Go To Travel account for 54%, while 36% say they are traveling even without it

According to NTTCom Research's survey, respondents in favor of restarting Go To Travel accounted for 53.5%, while 6.2% said that they are willing to travel even without it.
Okinawa Prefecture sells Okinawa to Japanese travelers as an alternative destination to overseas travel

Okinawa Prefecture sells Okinawa to Japanese travelers as an alternative destination to overseas travel

Okinawa Prefecture and Okinawa Convention & Visitors Bureau (OCVB) promote to sell Okinawa to Japanese overseas travel lovers as an alternative destination to overseas travel in four categories of ‘America,’ ‘Hawaii,’ ‘Asia’ and ‘Ryukyu.'
Japanese departures were 51,000 in November 2021, about 20,000 more than a year ago

Japanese departures were 51,000 in November 2021, about 20,000 more than a year ago

The number of Japanese overseas travelers were 51,800 in November 2021, about 20,000 more travelers than a year ago, but still 96.8% fewer travelers than two years ago.
ANA and JAL restore domestic flight bookings forNew Year holidays to 70 to 80% of the pre-pandemic level

ANA and JAL restore domestic flight bookings forNew Year holidays to 70 to 80% of the pre-pandemic level

ANA increased its domestic flight bookings by 12.3% year on year to 1,081,252 for 2021/22 New Year holiday period, and JAL up 64.8% year on year to 978,693.
30% of Japanese workers in urban areas are interested in moving to local regions, boosted by spread of telework

30% of Japanese workers in urban areas are interested in moving to local regions, boosted by spread of telework

29.7% of Japanese workers in urban areas are interested in moving to local regions including outskirts, and out of them, 12.9% said that they had interests in moving to local regions after the pandemic occurred.
JTB forecasts 18 million Japanese domestic travelers for 2021/2022 New Year holidays, 80% more than a year ago

JTB forecasts 18 million Japanese domestic travelers for 2021/2022 New Year holidays, 80% more than a year ago

JTB has forecasted that the number of Japanese domestic travelers for this coming New Year holiday period (December 23 2021 to January 3 2022) will increase by 80% year on year to 18 million in total (down 38.5% over two years ago).
Tokyo Government subsidizes 5,000 JPY a night to travel in Tokyo by residents in Tokyo, securing a new budget for 600,000 nights

Tokyo Government subsidizes 5,000 JPY a night to travel in Tokyo by residents in Tokyo, securing a new budget for 600,000 nights

Tokyo Metropolitan Government has decided a supplementary budget of 3.3 billion to subsidize 5,000 JPY a night or 2,500 JPY a day trip to a Tokyo resident who travel in Tokyo.
Rakuten Travel and Marriott commence a strategic partnership in Japan to lure Rakuten members to Marriott Bonvoy

Rakuten Travel and Marriott commence a strategic partnership in Japan to lure Rakuten members to Marriott Bonvoy

Rakuten Group and Marriott International has officially started a strategic partnership for both of the loyalty programs to encourage Rakuten members to join Marriott loyalty program ‘Marriott Bonvoy.’
Only 50,000 Japanese travelers departed overseas in October 2021

Only 50,000 Japanese travelers departed overseas in October 2021

The number of Japanese overseas travelers were 50,800 in October 2021, about 20,000 more travelers than a year ago, but 96.9% fewer travelers than two years ago.
Guest nights in Japan halved in September 2021 compared to two years ago, crucially affected by the fifth infection wave

Guest nights in Japan halved in September 2021 compared to two years ago, crucially affected by the fifth infection wave

The total number of guest nights in September 2021 was down 20.5% year on year to 22.7 million, and the occupation rate was 31.3%, worse than the results in July and August.
Japan eases the quarantine regulation for vaccinated business persons and restarts accepting new international students

Japan eases the quarantine regulation for vaccinated business persons and restarts accepting new international students

The Japanese government has shortened the quarantine days for vaccinated business persons to three days and restarted accepting new international students and technical trainees since November 8 2021.
Japanese overseas travelers were still down 97% to 52,000 in September 2021, compared to two years ago

Japanese overseas travelers were still down 97% to 52,000 in September 2021, compared to two years ago

The number of Japanese overseas travelers were 52,400 in September 2021, about 20,000 more travelers than a year ago, but 97% fewer travelers than two years ago.
Face recognition system is tested to Mt.Fuji climbers for their vaccination or negative certificates and health conditions

Face recognition system is tested to Mt.Fuji climbers for their vaccination or negative certificates and health conditions

Shizuoka Prefecture and NEC will test the face recognition system for about 100 participants in trekking tours to Mt. Fuji to check their registered vaccination or negative certificates on the app.
70% of Japanese consumers intend to use ‘Go To Travel’ program if it restarts

70% of Japanese consumers intend to use ‘Go To Travel’ program if it restarts

The Sankei Research & Data survey on the future tourism finds that 69.8% of respondents intend to use domestic travel boosting program ‘Go To Travel’ if its restarts.
Japan Business Federation proposes shorter quarantine period and use of a vaccination passport for domestic economic activities

Japan Business Federation proposes shorter quarantine period and use of a vaccination passport for domestic economic activities

Japan Business Federation or Keidanren has proposed establishment of a medical system for early treatments,’ ‘More active COVID-19 test’ and ‘optimization of the mandatory quarantine’ to the government.
The most desirable thing for Japanese consumers to do after vaccinated is domestic travel, and 10% have already booked travel

The most desirable thing for Japanese consumers to do after vaccinated is domestic travel, and 10% have already booked travel

According to CCC Marketing's awareness survey on so-called ‘Revenge Consumption,' the most desirable thing to do is domestic travel with the ratio of 22.7%, and even overseas travel is ranked 3rd with the ratio of 9.7%.
Japanese overseas travelers doubled to 43,000 year on year in July 2021

Japanese overseas travelers doubled to 43,000 year on year in July 2021

The number of Japanese overseas travelers roughly doubled year on year to 43,200 in July 2021, but still down 97.4% compared to two years ago.
Expedia survey finds that half of Japanese people feel more stresses in booking travel than before COVID-19

Expedia survey finds that half of Japanese people feel more stresses in booking travel than before COVID-19

The Expedia survey shows that 49% of Japanese respondents answered that they feel more stresses than before in booking travel, and for the next travel 45% said that they want to book activities that they cannot experience in an ordinary life.
Japanese guest nights in June 2021 were up 24%, but the growth rate was lower than before

Japanese guest nights in June 2021 were up 24%, but the growth rate was lower than before

The number of Japanese guest nights was up 24.1% to 19.3 million in June 2021 (preliminary report) compared to March 2020, but still down 46.6% compared to June 2019. The lowest occupancy rate was seen in Kyoto.