Japanese OTA Rakuten and Marriott collaborate in loyalty programs to enhance travel experiences in Japan
Rakuten, one of largest OTAs in Japan, and Marriott International signed a strategic partnership to enhance collaboration between Marriott Bonvoy and Rakuten membership program.
Rakuten Travel opened a special page featuring more than 1,000 lodgings with specific benefits for vaccinated travelers on its booking site.
Booking.com and Agoda join 'Go To Travel' campaign, the Japanese government's leading domestic travel recovery campaign. After each of partner accommodations or vacation rentals register themselves in the campaign, the OTA will sell them on its platform.
OYO Japan is launched, integrated OYO LIFE and OYO Hotels into 'One OYO Japan' brand, to raise its awareness in the Japanese market.
Subscription-based accommodation booking service for weekdays is launched in Japan, offering 50% discounted room rate
AVEX, one of the biggest entertainment management companies in Japan, offers a subscription-based accommodation booking service for weekdays only at half of the regular room rate.