Domestic travelers in Japan are expected to double to 9.5 million in this year’s Golden Week, but to remain a 60% reduction over 2019
Domestic travelers are expected to reach 9.5 million in this year’s Golden Week period between April 25 and May 5, about 1.9 times more travelers than a year ago, and travel consumption is expected to amount to 306.9 billion JPY in total, about 2.1 times more consumption than a year ago.
Domestic travel consumption of Japanese travelers halved to 9.9 trillion JPY in 2020, and travel expenditure a traveler were also down
Domestic travel consumption by Japanese travelers was down 46.5% year on year to 2,694 billion JPY in the fourth quarter of 2020 (October to December 2020), and the yearly total accordingly decreased by 54.9% to 9,898 billion JPY. Travel expenditure was down 9.2% to 33,925 JPY a traveler a trip in 2020.
Users of ‘Go To Travel,’ Japan’s domestic travel recovery initiative, reached 68.5 million as of the end of November, using a budget of 400 billion JPY
‘Go To Travel,’ the Japan’s domestic travel recovery initiative, was used by 68.5 billion guest nights from the opening day of July 11 to the end of November, and a budget used for the initiative totaled about 406.3 billion JPY at least.
Travel consumption of 318.7 billion JPY may be lost due to nationwide tentative suspension of the Japan’s domestic travel recovery initiative
JTB Tourism Research & Consulting has calculated losses of 9.6 million travelers and 318.7 billion JPY in travel consumption due to the tentative suspension. Japanese domestic travelers during 2020-2021 New Year holiday period is expected to reduce by 73% to 7.9 million from 29.3 million a year ago.
Domestic travel consumption by Japanese travelers was down 83.3% year on year to 1,004 billion JPY in the second quarter of 2020 under the state of emergency declaration, which was lifted on May 25.