Japan Bound

The hotel occupancy rate in Kyoto City was 76.5% in June 2023 with more than half of international guests

The hotel occupancy rate in Kyoto City was 76.5% in June 2023 with more than half of international guests

the occupancy rate of 111 hotels in Kyoto City in June 2023 was down 4.3 points over May 2023 or up 22.2 points over June 2022 to 76.5%. The ratio of international guests was 51.2% of the total.
Trip.com signs a strategic partnership with Mizuho, a mega bank of Japan, for joint marketing activities

Trip.com signs a strategic partnership with Mizuho, a mega bank of Japan, for joint marketing activities

Mizuho, a mega bank of Japan, Mizuho China and Trip.com signed a strategic partnership agreement to address rise in quality in tourism industries of China and Japan from a long-term perspective.
Japan National Tourism Organization recognizes challenges in the inbound travel market are revivals of direct flights and visitors in local areas

Japan National Tourism Organization recognizes challenges in the inbound travel market are revivals of direct flights and visitors in local areas

Rieko Nakayama, Executive Vice President at Japan National Tourism Organization (JNTO), explained the current inbound travel market situation and JNTO's Inbound Marketing Strategy.
More than 2 million international travelers visited Japan in June 2023, totaling 10 million in the first half

More than 2 million international travelers visited Japan in June 2023, totaling 10 million in the first half

The number of international visitors in Japan in June 2023 was 2,073,300, the first more than 2 million a month since the pandemic happened. The largest source market was still South Korea with 545.100 visitors
A new service to deliver baggage from a hotel in Japan to an airport in a foreign country is launched for inbound travelers

A new service to deliver baggage from a hotel in Japan to an airport in a foreign country is launched for inbound travelers

Combination of the Airporter’s baggage delivery system with an airline’s online check-in system allows a traveler to deliver baggage from a hotel and to pick it up at an arrival airport in a foreign country.
Japanese Agriculture Ministry launches ‘Farm Stay Promotion Plan’ with a goal of 7 million guest nights in 2025

Japanese Agriculture Ministry launches ‘Farm Stay Promotion Plan’ with a goal of 7 million guest nights in 2025

Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF) launched ‘Farm Stay Promotion Plan’ with a goal of 7 million guest nights by 2025.
Inbound guest nights in Japan recovered to a 8% decrease over 2019, while growth of Japanese guest nights was slower

Inbound guest nights in Japan recovered to a 8% decrease over 2019, while growth of Japanese guest nights was slower

the total number of guest nights in May 2023 (provisionally) was up 36.2% year on year to 50.1 million. International guest nights recovered to a 7.8% reduction to 9 million compared to May 2019.
NAVITIME Japan links with Hong Kong-based activity booking Klook on its route search or for tour passes

NAVITIME Japan links with Hong Kong-based activity booking Klook on its route search or for tour passes

NAVITIME Japan and Klook partner in service linkages on ‘Japan Travel by NAVITIME’ for inbound travelers to Japan and ‘NAVITIME Transit’ for transit route search.
Tourism EXPO Japan 2023 with a theme of ‘Future’ will be held in Osaka for the first time in the past four years

Tourism EXPO Japan 2023 with a theme of ‘Future’ will be held in Osaka for the first time in the past four years

‘Tourism EXPO Japan 2023 Osaka Kansai’ will be held in Intex Osaka for four days from October 26 to 29. A main event theme is ‘Travel festival to meet the future,’ showcasing the future vision of the diversified tourism industry.
Japan National Tourism Organization draws up a 2023-2025 marketing strategy for inbound travel with three pillars

Japan National Tourism Organization draws up a 2023-2025 marketing strategy for inbound travel with three pillars

Japan National Tourism Organization drew up a three-years marketing strategy for inbound travel by 2025 to achieve the government’s goals, focusing on ‘strategy by market,’ ‘cross-market strategy’ and ‘MICR strategy.'
International arrivals in Japan totaled 1.9 million in May 2023 with more visitors from eight source markets than 2019

International arrivals in Japan totaled 1.9 million in May 2023 with more visitors from eight source markets than 2019

the number of international visitors in Japan in May 2023 was 1,898,900, 31.5% fewer visitors than May 2019, but arrivals from eight source markets exceeded those in May 2019.
Airbnb Japan lists an unique local experience staying in a traditional architecture house in the World Heritage village of Toyama Prefecture

Airbnb Japan lists an unique local experience staying in a traditional architecture house in the World Heritage village of Toyama Prefecture

Airbnb Japan has listed a traditional architecture house called ‘Gassho Zukuri’ in the World Heritage village Gokayama in Toyama Prefecture as one of the efforts to increase a filter of ‘historical homes.’
Palace Hotel Tokyo rose ADR to 86,000 JPY a night in May 2023, 28,000 JPY higher than 2019

Palace Hotel Tokyo rose ADR to 86,000 JPY a night in May 2023, 28,000 JPY higher than 2019

Palace Hotel Tokyo revealed that ADR rose to 85,881 JPY in May 2023, 28,273 JPY higher than the same month in 2019. A share of international guests was 67.8%.
A share of International guests staying in Kyoto City rapidly recovered to more than 50% in April 2023

A share of International guests staying in Kyoto City rapidly recovered to more than 50% in April 2023

The occupancy rate in Kyoto City in April 2023 was up 33.1 points year on year to 78% mainly because of rapid recovery of international visitors after the border open and the Easter vacation. The ratio of international guest nights largely rose from 37.5% in March 2023 to 55.1%.
International guest nights remarkably recovered in April 2023, while Japanese guest nights reduced compared to 2019

International guest nights remarkably recovered in April 2023, while Japanese guest nights reduced compared to 2019

The total number of guest nights in April 2023 (provisionally) was up 41.6% year on year to 47.8 million. International guest nights recovered to a 8% reduction to 10.4 million compared to April 2019.
The Japanese government approves a new inbound travel expansion plan focusing on MICE and medical tourism

The Japanese government approves a new inbound travel expansion plan focusing on MICE and medical tourism

The Japanese government approved a new action plan for inbound travel expansion, which more focuses on ‘business,’ ‘academy’ and ‘culture and arts sports and nature’
Luxury gastronomy tours using business jet ‘HondaJet’ will be created for rich inbound travelers to Japan

Luxury gastronomy tours using business jet ‘HondaJet’ will be created for rich inbound travelers to Japan

Japanticket, an e-ticket provider for restaurants and local experiences to inbound travelers to Japan, is developing luxury gastronomy tours using business jet ‘HondaJet' for rich inbound travelers to Japan.
International arrivals in Japan recovered to 1.95 million with more than one-fourth from South Korea in April 2023

International arrivals in Japan recovered to 1.95 million with more than one-fourth from South Korea in April 2023

the number of international visitors in Japan in April 2023 was 1,949,100, boosted by growing demand in a cherry blossom season. The largest source market was still South Korea with 467,000 visitors.
Guest nights in March 2023 in Japan continued recovering to just a 3% reduction compared to 2019

Guest nights in March 2023 in Japan continued recovering to just a 3% reduction compared to 2019

The total number of guest nights in March 2023 (provisionally) was up 48.6% year on year to 49.7 million, which were down just 2.8% even compared to March 2019.
Canada Westjet began serving Narita-Calgary flights as its first transpacific route, expecting to attract more Japanese leisure travelers

Canada Westjet began serving Narita-Calgary flights as its first transpacific route, expecting to attract more Japanese leisure travelers

Westjet of Canada began serving three flights a week between Narita and Calgary on May 1 2023. Travel Alberta has a marketing plan to appeal indigenous tourism as well as World Heritages, nature or foods for Japanese travelers.